|Photo - Food Network|
It sounds pretty much like House Hunters, which airs on HGTV, however it is with restaurant spaces rather than houses. Also, while the show is claiming to help people find the perfect space for a restaurant, that may not be the case. More on that after the press release.
Press release for the show:
"Food Network to Premiere New Series BUY THIS RESTAURANT, 2/5
Aspiring restaurant owners take the first steps toward achieving their dreams in new Food Network series Buy This Restaurant premiering Wednesday, February 5th at 9pm ET/PT. With the help of commercial real estate expert Keith Simpson, each hopeful restaurateur searches to find the ideal space to launch their new business. In each episode, Keith shows each novice three different properties that could work for their restaurant concept and helps them visualize how the space can work for their business. From a turn-key operation complete with supplies but little room for creativity to a vacant, dilapidated space that needs renovation but has tons of potential, Keith helps the newbies secure the foundation to run the restaurant of their dreams.
"Owning a restaurant is the new American dream and we wanted to Capture the exciting, yet crucial first steps of launching that dream into reality," said Bob Tuschman, General Manager and Senior Vice President, Food Network.
In one episode, Keith helps Texas native, Joanie, find the best space to launch her new juice business. Currently operating out of a mobile trailer, Joanie is looking for a brick and mortar that will not be a huge financial risk. Keith pushes her outside her comfort zone by showing her a variety of spaces in Austin including a bar and restaurant on popular 6th street, a former music store and an abandoned Thai restaurant. Each property is more different than the next but with Keith's skilled eye he is able to map out the transformation so Joanie can envision her future and make the final decision that will determine the success of her business. In another episode, Keith heads to Minneapolis to guide Kelly and her sister Lisa as they search for the perfect space to launch their café. Keith shows these first-time buyers a charming café in a lakeside community, a busy downtown coffee shop and a rundown bakery in the suburbs. Kelly and Lisa are overwhelmed as they make one of the biggest decisions of their career.
Keith Simpson is a commercial real estate expert specializing in restaurant businesses and properties. He began his career in the UK as a chef in 1973 graduating from a London college for Hotel and Catering. His career led him to graciously cater for the British Royal Family which developed his taste not only for fine wine but also his desire to share food with others. Keith purchased his first restaurant in California in 1996 and in 2006 - at the height of the economy - he sold it for over three times what he paid. This initial deal piqued his interest in real estate and Keith became a full-time restaurant broker. Over the course of his career, Keith has owned three restaurants and one catering company in addition to his many successful property deals. His deals run the gamut from small family-owned pizza joints to fine dining establishments. Keith resides in Sacramento, California.
Buy This Restaurant is produced by Magnetic Productions.
FOOD NETWORK (www.foodnetwork.com) is a unique lifestyle network, website and magazine that connects viewers to the power and joy of food. The network strives to be viewers' best friend in food and is committed to leading by teaching, inspiring, empowering and entertaining through its talent and expertise. Food Network is distributed to more than 100 million U.S. households and averages more than 9.9 million unique web users monthly. Since launching in 2009, Food Network Magazine's rate base has grown more than 10 times and is now the second largest monthly magazine on the newsstand, with over 11.6 million readers. Headquartered in New York, Food Network has a growing international presence with programming in more than 150 countries, including 24 hour networks in Great Britain, India, Asia and Africa. Scripps Networks Interactive (NYSE: SNI), which also owns and operates Cooking Channel (www.cookingchanneltv.com), DIY Network (www.diynetwork.com), Great American Country (www.gactv.com), HGTV (www.hgtv.com), and Travel Channel (www.travelchannel.com), is the manager and general partner."
Back to the reality show not actually being a reality show. A casting call for the show in Hawaii stated,
"Have you recently: - Purchased or leased a restaurant or a building that you are going to transform into a restaurant in the state of Hawaii? -OR- are you about to purchase a restaurant, or are you currently in escrow in Hawaii?....If you are a new restaurant owner or about to close a sale or lease on a restaurant space in Hawaii and are interested in participating, please submit your information ASAP. Please apply as soon as possible! Filming begins in January 2014!"
Another casting said,
"WHAT WE’RE LOOKING FOR:
Buyers who have recently purchased or are about to close on a new restaurant business or space and have not remodeled.
Property must be currently in escrow or on the verge of buying or leasing.
NOTE: This IS NOT a makeover show. Please do not apply if you have a restaurant that is up and running and you’re looking to renovate."
So, a restaurant needed to be already purchased or leased, currently in escrow, or about to be closed on for someone to get on the show. That pretty much means, the restaurant was already picked by the owners appearing on the show, and that the show probably did not help find restaurant locations for people to choose from.
Buy This Restaurant most likely had no impact on anyone's purchasing decision and may just film other spaces that were considered in the restaurant buying process. House Hunters has been exposed as doing the same thing. While the show may not be 'reality,' it will probably be great publicity for a new restaurant and the exposure will help out the restaurant owners.