Guy Fieri - New Spokesman For Rolaids

Photo - Multivu

Rolaids are being reintroduced to the United States after a 3 year hiatus, and are using none other than Guy Fieri in their advertisements.  If you aren't familiar with Rolaids, they are an used to relieve heartburn and acid indigestion, and they will compete with Tums in the US market.

This is reminiscent of Paula Deen cooking fatty and buttery foods, then linking up with Novo Nordisk to promote diabetes products.  Guy Fieri cooks foods that will give you heartburn, and now is pushing Rolaids to the American public.  A match made in heaven.

Video of the Rolaids commercials featuring Guy Fieri are after the jump.